Challenge

At MWC 2019 in Barcelona, AFRAME was tasked with overseeing the content for LG’s G8 ThinQ mobile device. The G8 ThinQ, equipped with a Z Camera, offers innovative new functionalities. Our challenge was to create interactive content under the theme ‘New Way to Interact’ to help attendees understand and learn about the Z Camera’s technology.

LED media wall

New Way to Interact G8 ThinQ Z Camera experience zone

Designed and developed interactive solutions to showcase the G8 ThinQ’s revolutionary Z Camera technology.

Frame Out

We aimed to highlight the technical benefits of the Z Camera, focusing on its innovative features. Inspired by scenes from "Minority Report," we created interactive experiences using Air Motion to separate images into different planes (foreground, midground, background), change backgrounds, and set 3D lighting effects. This allowed attendees to experience the practicality and versatility of the G8 ThinQ’s backdrop and 3D light features. The interactive content drew large crowds eager to try the G8 ThinQ.