OLED  / Demo Video

LG OLED 4K Panorama

2014 IFA / Berlin, Germany

OLED / Demo Video

LG OLED 4K Panorama

2014 IFA / Berlin, Germany


Challenge

New concept and message needed to be developed in the process of planning the production of video content that could accentuate the attributes of the 77-inch Curved 4K OLED TV. The team searched for subjects that could maximize the panorama seen from the curved display while showing off OLED’s rich and deep colors. 

77 inch Curved 4K OLED TV

 IFA LG exhibition hall entrance

New concept and message of OLED high-definition video 


Frame Out

Titled OLED Wonders, the film was created with source footages shot in Singapore and Prague. Beautiful cityscapes with colors changing throughout the day were recorded using UHD time-lapse technology shot with three cameras that are formed and controlled as a league. The film is recognized as the most panorama-like content that accentuate the performance of LG 4K OLED TV’s high picture quality. 

Client l LG Electronics
Agency l HSAD
Planning l Jung Kyu Young, Lee Chang Ik, 

Yeom Hye Jin
Creative Director l Jung Kwang Keun
2D/3D l Lee Seung Yun, Lee Sa Heon


Tag l  #화질데모 #전시 #lg #OLED #4K


Challenge

New concept and message needed to be developed in the process of planning the production of video content that could accentuate the attributes of the 77-inch Curved 4K OLED TV. The team searched for subjects that could maximize the panorama seen from the curved display while showing off OLED’s rich and deep colors. 

77 inch Curved 4K OLED TV

 IFA LG exhibition hall entrance

New concept and message of OLED high-definition video 


Frame Out

Titled OLED Wonders, the film was created with source footages shot in Singapore and Prague. Beautiful cityscapes with colors changing throughout the day were recorded using UHD time-lapse technology shot with three cameras that are formed and controlled as a league. The film is recognized as the most panorama-like content that accentuate the performance of LG 4K OLED TV’s high picture quality.

Client l LG Electronics
Agency l HSAD
Planning l Jung Kyu Young, Lee Chang Ik, Yeom Hye Jin
Creative Director l Jung Kwang Keun
2D/3D l Lee Seung Yun, Lee Sa Heon 


Tag l #화질데모 #전시 #lg #OLED #4K


CONTACT

Seoul Office

Seoul Forest Kolon Digital Tower 2nd 801 27 Seongsu-ro 7-gil, Seongdong-gu, Seoul (3333-140 Seongsu-dong 2-ga)

Gimpo Office

Room 314, Knowledge Industry Center, Han River Biz9 30, Gimpo Hangang 4-ro 420beon-gil, Gimpo-si, Gyeonggi-do (6877-10 in Gurae-dong)

TEL

02-517-4288

E-mail

 info@a-frame.kr


CONTACT

Seoul Office

Seoul Forest Kolon Digital Tower 2nd 801 27 Seongsu-ro 7-gil, 

Seongdong-gu, Seoul (3333-140 Seongsu-dong 2-ga)


Gimpo Office

Room 314, Knowledge Industry Center, Han River Biz9 30, 

Gimpo Hangang 4-ro 420beon-gil, Gimpo-si, Gyeonggi-do (6877-10 in Gurae-dong)


02-517-4288    |   info@a-frame.kr