Landmark Media Art

Ambience Mall Media Art Chandelier

2017 / Gurgaon, India

Landmark Media Art

Media Art Chandelier 

2017 / Gurgaon, India


Challenge

We designed a media art chandelier for Ambience Mall in Gurgaon, India, using LG OLED displays to create an eye-catching landmark that enhances the mall's visual appeal.

55-inch OLED panels x 70 (6m wide, 5.7m high)

Ambience Mall, Gurgaon, India

- Designed a media art installation that attracts attention from all directions while maintaining functionality and aesthetic appeal. 

- Configured to display a variety of standard advertisement videos.


Frame Out

We constructed the upper part of the chandelier using two circular bands of curved OLED signage, ensuring visibility from 360 degrees. The lower part featured three curved video walls, and utilized 70 flexible 55-inch OLED panels to create a 6-meter wide, 5.7-meter high installation. The chandelier captivated visitors with vibrant fireworks video content while also being adaptable for various standard advertisements, combining practicality with artistic form. 

Client l LG Electronics
Planning l Lee Chang Ik, Yeom Hye Jin
Creative Director l Jung Kwang Keun 

2D/3D l  Kim Byeong Jae, Lee Sun Hee


Tag l  #인도 #쇼핑몰 #엠비언스몰 #미디어아트

#미디어조형물 #랜드마크 #OLED 


Challenge

We designed a media art chandelier for Ambience Mall in Gurgaon, India, using LG OLED displays to create an eye-catching landmark that enhances the mall's visual appeal.

55-inch OLED panels x 70 (6m wide, 5.7m high)

Ambience Mall, Gurgaon, India

- Designed a media art installation that attracts attention from all directions while maintaining functionality and aesthetic appeal.

- Configured to display a variety of standard advertisement videos.


Frame Out

We constructed the upper part of the chandelier using two circular bands of curved OLED signage, ensuring visibility from 360 degrees. The lower part featured three curved video walls, and utilized 70 flexible 55-inch OLED panels to create a 6-meter wide, 5.7-meter high installation. The chandelier captivated visitors with vibrant fireworks video content while also being adaptable for various standard advertisements, combining practicality with artistic form.

Client l LG Electronics
Planning l Lee Chang Ik, Yeom Hye Jin
Creative Director l Jung Kwang Keun 

2D/3D l  Kim Byeong Jae, Lee Sun Hee 


Tag l #인도 #쇼핑몰 #엠비언스몰 #미디어아트 #미디어조형물 #랜드마크 #OLED


CONTACT

Seoul Office

Seoul Forest Kolon Digital Tower 2nd 801 27 Seongsu-ro 7-gil, Seongdong-gu, Seoul (3333-140 Seongsu-dong 2-ga)

Gimpo Office

Room 314, Knowledge Industry Center, Han River Biz9 30, Gimpo Hangang 4-ro 420beon-gil, Gimpo-si, Gyeonggi-do (6877-10 in Gurae-dong)

TEL

02-517-4288

E-mail

 info@a-frame.kr


CONTACT

Seoul Office

Seoul Forest Kolon Digital Tower 2nd 801 27 Seongsu-ro 7-gil, 

Seongdong-gu, Seoul (3333-140 Seongsu-dong 2-ga)


Gimpo Office

Room 314, Knowledge Industry Center, Han River Biz9 30, 

Gimpo Hangang 4-ro 420beon-gil, Gimpo-si, Gyeonggi-do (6877-10 in Gurae-dong)


02-517-4288    |   info@a-frame.kr