Challenge

The challenge was to ensure that the multilingual support and AI services of AI ThinQ TV were clearly understood by the visitors. To help visitors from various language backgrounds experience the advantages of the service, we developed a multilingual app and an interactive simulation program.

TV + Mobile + AI Speaker + Lighting Integration

AI ThinQ TV Experience Zone

Created interactive experiences highlighting the multilingual support and AI service advantages of AI ThinQ TV.

Frame Out

To convey the smart services of ThinQ TV, which supports multiple languages, we designed and developed a mobile simulator app in English, German, and French. This provided a multilingual experience environment for visitors. The app functioned as a real TV remote, allowing visitors to operate the service in their preferred language, helping them intuitively understand AI ThinQ’s features. The setup received positive feedback for enabling many visitors to easily grasp the service without the need for a guide’s explanation.