Branded / Interactive / kiosk, LED

LG Washington D.C. Showroom

2023 / Washington D.C., USA

 Branded / Interactive / kiosk, LED

LG Washington D.C. Showroom

2023 / Washington D.C., USA 

Challenge

We designed an interactive experience where visitors could touch a kiosk to learn about LG's various subsidiaries, their activities in the USA, and their ESG vision. Additionally, we planned an engaging presentation that harmoniously showcased LG's core convergence technologies. 

LED media wall + touch kiosk + car mockup

A space dedicated to showcasing LG's history and ESG vision

1. Planned and produced content highlighting LG's history and ESG vision 

2. Developed a solution integrating the car mockup with the kiosk 

3. Created introduction videos for each subsidiary operating in the USA



Frame Out

To illustrate the fusion of LG's key technologies, we developed a car mockup and connected it to the kiosk, enabling visitors to touch the screen to learn about LG Group's subsidiaries and their main technologies. We also introduced LG's activities in the USA, allowing visitors to touch a map to watch videos about LG's presence in 13 states. By integrating the car mockup, LED wall, and kiosk, we created a dynamic and engaging media experience that drew visitor interest. 

Client l LG Electronics

Agency l HSAD

Planning l Lee Chang Ik, Seo Hyun

 Creative Director l Jung Kwang Keun

2D/3D l Lee Sun Hee, Lee Han Byul, Yeo Bum Gu


Tag l #미디어월 #체험콘텐츠 #lg전자 #홍보관 #워싱턴DC 

#터치키오스크 #인터렉티브 


Challenge

We designed an interactive experience where visitors could touch a kiosk to learn about LG's various subsidiaries, their activities in the USA, and their ESG vision. Additionally, we planned an engaging presentation that harmoniously showcased

LG's core convergence technologies.



LED media wall + touch kiosk + car mockup

A space dedicated to showcasing LG's history and ESG vision

1. Planned and produced content highlighting LG's history and ESG vision

2. Developed a solution integrating the car mockup with the kiosk

3. Created introduction videos for each subsidiary operating in the USA


Frame Out

To illustrate the fusion of LG's key technologies, we developed a car mockup and connected it to the kiosk, enabling visitors to touch the screen to learn about LG Group's subsidiaries and their main technologies. We also introduced LG's activities in the USA, allowing visitors to touch a map to watch videos about LG's presence in 13 states. By integrating the car mockup, LED wall, and kiosk, we created a dynamic and engaging media experience that drew visitor interest.

Client l LG Electronics
Agency l HSAD
Planning l Lee Chang Ik, Seo Hyun
Creative Director l Jung Kwang Keun
2D/3D l Lee Sun Hee, Lee Han Byul, Yeo Bum Gu


Tag l  #미디어월 #체험콘텐츠 #lg전자 #홍보관 #워싱턴DC #터치키오스크 #인터렉티브


CONTACT

Seoul Office

Seoul Forest Kolon Digital Tower 2nd 801 27 Seongsu-ro 7-gil, Seongdong-gu, Seoul (3333-140 Seongsu-dong 2-ga)

Gimpo Office

Room 314, Knowledge Industry Center, Han River Biz9 30, Gimpo Hangang 4-ro 420beon-gil, Gimpo-si, Gyeonggi-do (6877-10 in Gurae-dong)

TEL

02-517-4288

E-mail

 info@a-frame.kr


CONTACT

Seoul Office

Seoul Forest Kolon Digital Tower 2nd 801 27 Seongsu-ro 7-gil, 

Seongdong-gu, Seoul (3333-140 Seongsu-dong 2-ga)


Gimpo Office

Room 314, Knowledge Industry Center, Han River Biz9 30, 

Gimpo Hangang 4-ro 420beon-gil, Gimpo-si, Gyeonggi-do (6877-10 in Gurae-dong)


02-517-4288    |   info@a-frame.kr